Help a Pet for the Price of a Song

American Humane Association
Monday, 29 January 2001

Advantage® flea control and pet owners raise money to benefit American Humane Association

More than 2,000 dogs and 3,500 cats are born every hour in the United States, adding to existing population of 54 million dogs and 56 million cats. Each year, eleven million dogs and cats enter shelters because there are not nearly enough homes for them or they cannot be cared for properly1. Advantage® (imidacloprid) Topical Solution, made by Bayer Corporation's animal health group, is helping pets find homes through our Advantage Fast Friends DuetsSM program. This initiative combines a singing pet contest with a pet education and adoption program. For every entrant in the singing pet contest, Bayer/Advantage flea control will donate 10 dollars to American Humane Association (AHA) to improve the health and happiness of our companion animal friends and help strengthen the human-animal bond.

Pet owners who can express musically the bond they have with their cat or dog are invited to enter the Advantage Fast Friends Duets. The contest will travel across the nation holding live auditions and educating the public on ways to "make new friends fast, and fast friends last." At each event, a local animal welfare organization will have cats and dogs available for adoption, thus helping people to make new friends.

"The Advantage Fast FriendsSM initiative is an all-encompassing program that highlights the importance of relationships people form with their pets," says Christian Jacobi, Bayer Segment Leader, Parasiticides. "We hope people will enter the contest to show the love they have for their pet, but also know their entry is helping a less fortunate dog or cat and may inspire others to foster a closer relationship with their pets."

Pets and their owners can showcase their talent and admiration for one another by being automatically entered in the Advantage Fast Friends Duets when they perform at one of the local auditions or by sending a half-inch VHS videotape of their pet's purr-formance, along with an official entry form to:

Advantage Fast Friends Duets
P.O. Box 1871
Elgin, IL 60121-1871

In October 2001, 10 finalists will fly to New York to compete for the title of Advantage Best Duet along with a chance to a win a year's supply of Advantage from their veterinarian, a recording studio session and a cash prize. Entry forms and program materials, such as brochures about pet adoption and pet health, are available to pet owners at veterinary clinics where Advantage is sold. Additional contest details and updates on where the Advantage Fast Friends Duets will travel to next can be found online at www.nofleas.com.

Advantage Fast Friends Duets is part of a core initiative that stresses how to "make fast friends" with a puppy/dog or kitten/cat by offering tips on the selection of a new pet and bringing it home. Advantage Fast Friends also highlights how to "make fast friends last" by offering a guide on when to visit the veterinarian during a pet's life.

Advantage acts quickly, stopping fleas from biting in three to five minutes. It kills flea larvae within 20 minutes of contact and starts killing adult fleas within an hour. It kills fleas even after a shampooing, swimming or exposure to rain or sunlight. Advantage is so gentle it can be used on seven-week-old puppies and eight-week-old kittens.

The maker of Advantage, Bayer's animal health group, headquartered in Shawnee Mission, Kansas, is a worldwide leader in parasite control and prescription pharmaceuticals for dogs, cats, horses, cattle and poultry. It is a part of the Agriculture Division of Bayer Corporation, with the division headquarters in Kansas City, Missouri.

Bayer Corporation is a research-based company with major businesses in health care, life sciences and chemicals. The company had 1999 sales of $8.9 billion and employs approximately 22,200 people. Bayer Corporation is investing $9 billion in capital expenditures and research and development from 2000 through the year 2004. 2000 capital investment and R&D expenditures are projected to total $1.6 billion. Bayer Corporation, with headquarters in Pittsburgh, is a member of the worldwide Bayer Group, a $29 billion international life sciences, polymers and specialty chemicals group based in Leverkusen, Germany.

For more information, or to contact American Humane Association, see their website at: www.americanhumane.org

Email Article To A Friend Link to us!
Home » Animal & Conservation » American Humane Association » Article 00150